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"Education is the most powerful weapon which you can use to change the world”
– Nelson Mandela

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The buyer decision process consist of five stages; Need Recognition, information search,evaluation of alternatives, purchase decision, and post purchase behavior. Recently I made a purchase for a new...

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The buyer decision process consist of five stages;

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At the beginning of the semester, I was intrigued

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I think embracing corporate social responsibility

Marketing Principles_Discussion 1.2

Discussion 1.2

Q Distinguish clearly between a marketing strategy and a marketing mix, as well as what a marketing plan is a what a marketing program is.

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Marketing mix and marketing strategy are elements of a full plan of marketing that are related in a close manner. The marketing mix is tactical nature in a primarily manner and is applied to perform overall strategy of marketing whereas the strategy of marketing is related to setting line of product or the firm’s direction.